The Future Of Online Marketing and Social Networking – MARKETHIVE
What Is Markethive?
is a Market Network, a hybrid: part social network, part marketplace, part SaaS
with a News and Press Release Site built in.
Social Network. An online service or
site comprised of a connected interpersonal network of individuals, such as
friends, acquaintances, and coworkers. Social networks are designed to connect
people with others who are a part of the network. This environment nurtures the
building of relationships, providing the necessary stepping stones for the
growth of “virtual online communities”. Social networking websites offer the
ability to stay connected with existing friends, plus opportunities to meet new
Think of a social network as a dedicated website or other application
that enables users to communicate with each other by posting information,
comments, messages, images, etc. Think of a social network as a 360-degree
spherical connection where individuals can share personal information with
others in their own network. Some networks even offer private messaging services
to provide the ability for real-time communication between members or the
ability to leave messages privately.
As a general rule social networks are not particularly business-oriented or
commerce-friendly by design.
term market comes from the
Latin Mercatus (“market
place”). A marketplace is a location where
people regularly gather for the purchase and sale of goods and services.
Marketplaces allow for transactions between multiple buyers as well as multiple
sellers. A marketplace is an arena of competitive or commercial dealings; the
world of trade.
Fast forward to the realm of the Internet of Things
(IoT), and now a marketplace is more commonly seen and represented as highly
accessible, streamlined commercial transactions being conducted electronically
on the Internet, with an outreach that has no boundaries or limits.
An online marketplace literally has the ability to expand the borders of even a
local business to that of a nationwide outreach, or even worldwide exposure.
With the advent of computers, the internet and networking, anyone can do
business 24/7 from the comfort of their home or from anywhere, provided they
have a computer, laptop, tablet, SmartPhone, and WiFi.
SaaS tools are for making your job easier. SaaS is the modern way to run the
software and integrated tools to enhance, leverage and assist the subscribers’
success to achieve targeted goals within the construct of a particular sphere.
Software as a service is a software licensing and delivery model in which
software is licensed on a subscription basis and is centrally hosted. It is
sometimes referred to as “on-demand software”. Reduces complexity, helps
to keep pace with innovation, and provides access to experts for support to
provide a clear path for your day-to-day tasks and projects.
One of the most popular forms of cloud computing is SaaS, defined as a software
distribution model in which a service provider hosts applications for customers
and makes them available to these customers via the internet. The era of
installing software from a CD or from a data center’s server is coming to a
close, as Internet-delivered software makes applications available anywhere,
Just as brick and mortar businesses have been and still
are falling by the wayside to make room for much bigger and better ways in
which to do business online without borders, traditional social networks will
need to either evolve into being much more business- and commerce-friendly or
get left behind.
Technology, Visionaries, Progress pave the way
economic and technological cultures, what had been seen previously as
traditional jobs and long-term employment are now things of the past.
Statistics have shown that employees and laborers now work on average for only
4 years or less. More and more, the faces of this new paradigm shift areEntrepreneurs. Reid Hoffman founder of LinkedIn is
quoted as saying, “All human beings are entrepreneurs.”
Hence, the impetus for designing a platform that will ultimately create real
Universal Income that is available for everyone. Essentially that means giving
every single person, skilled or unskilled, an avenue and a purpose to get up in
the morning and apply themselves every day where they will achieve an income
that will grow and eventually give them the autonomy and financial success
whether it be through a service they provide, a business they are marketing or
a passion they are pursuing. Therefore not worrying or relying upon a job
market that is in the decline, but looks forward to retirement and fulfillment
on every level.
It should be noted that Universal [basic] Income has
become a new focus of elites, such as Elon Musk. However, this has adifferent meaning to what I’m talking about here.
Although the reason for this topic does affect us which gives rise to the
possibility where autonomy, time and financial freedom is an opportunity at
hand with Markethive’s Universal Income. [and it’s far from “Basic”]
Attributes of a Successful Market Network.
If you recall from history, back in the
days of the Gold Rush, it turned out to be those who provided the tools and
resources for the miners who benefited the most financially.
In a Market Network, a many-to-many transaction
pattern is key. A Market Network often starts by enhancing a network of
professionals that exists offline. Many of them have probably been transacting
with each other for years using various offline methods of doing business:
phone calls, fax, checks, and overnight packages. When moving all these
connections and transactions into software, the creation of a Market Network
makes it much easier for professionals to operate their businesses and for
clients to get far better service.
Market Networks target more complex services. The highest value
services are neither simple nor normally objectively judged. They can be more
involved and longer term. Market Networks are designed for these types of
People matter. A Market Network is
designed to acknowledge that as a core tenet while providing the best possible
Collaboration happens around a project. The SaaS at the
center of Market Networks focuses the action on a project that can take days,
months or even years to complete.
Market Networks help build long-term
relationships. For years, social networks like LinkedIn and Facebook have
helped build long-term relationships. However, until Market Networks, they
hadn’t been used for commerce and transactions.
Referrals flow freely. The Market
Network software is designed to make referrals simple and more frequent.
Market Networks increase transaction velocity
and satisfaction. The Market Network grows the closing ratios on
proposals and expedites the payment process. The software also raises customer satisfaction scores, reduces miscommunications,
and makes the work appealing, with outstanding results.
Starting NOW, there will be many more
forward-thinking entrepreneurs stepping forward, with their sights set upon
creating increasingly innovative, highly synchronized business models and
solutions to doing business in the 21st century and beyond. Those who
will be most successful will not only keep up with the speed at which
technology continues to change, but they will align themselves ahead of the
curve at all times.
Markethive built on the Blockchain with its own coin has made this whole system
immutable, transparent, private and autonomous. This is the next generation in
Social and Market Media.
The potential payoff is predicted to
be huge. Market Networks like Markethivewill have a massive positive impact on how millions of people work and
live, and how hundreds of millions of people buy and sell better services.
Additional Info if required
Writer for the
Market Network and crypto/blockchain industry.